Labelexpo Europe moves to Barcelona in 2025

Following extensive consultation the organizers of Labelexpo Europe have announced that they are moving to the Fira, Barcelona from 2025.

Why Barcelona?

Barcelona is renowned for its world-class hotels, restaurants and tourist facilities. With more than 40,000 hotel rooms, estimated to be double that available in Brussels, accommodation will be easier and more affordable. Hotel block booking with discounts has already been confirmed by the organizer.


Why Fira Barcelona?

The Fira’s larger halls promote an easier flow of visitors around the show as well as making loading easier.  All halls are equipped with a ventilation system to continuously replenish air and complimentary WiFi can link up to 128,000 concurrent users.
The Fira boasts extensive high-quality food options, and has a strong commitment to sustainability – for example there are 26,000 solar panels installed on the roof. The venue is a 15-minute drive from the international airport and is located on two metro lines. For those driving to the show there are 4,800 parking places on site.


Start planning for Labelexpo Europe 2025

Be a part of Labelexpo Europe 2025’s grand opening in Fira Barcelona Gran Via on 16-19 September 2025. 96% of exhibitors have rebooked on-site during Labelexpo Europe 2023. Join up to 40,000 visitors from 140 countries at the world’s largest label event.
Stats from the previous show:
Number of visitors: 35,889
Number of exhibitors: 637
Number of countries: 138

Why exhibit


“For decades Labelexpo has been the clock for the label industry. Working closely with Tarsus has helped BOBST to shape the future of the Label industry. The move of Labelexpo 2025 to Barcelona, a prime location, is a sign that Tarsus want to further reinforce its positioning as the place to be. We are looking forward to attending the event in 2025.”   
Matteo Cardinotti, GM and Global Head, BOBST Narrow-Wide-Web
“Times change along with the requirements of visitors and exhibitors, and I have to say Gallus are delighted that Labelexpo Europe is moving to the Fira in Barcelona in 2025. Barcelona is a real destination city with excellent transport links, and the facilities at the Fira exhibition centre are outstanding, with a commitment to sustainability. This signals a new period in the history of Labelexpo Europe – the industry is evolving rapidly, and so is Gallus. We feel we are in step with the Labelexpo team in embracing this new change and direction, and look forward to heralding this new era with our long-term partners in growing and supporting the labels and package printing industry together.”
Dario Urbinati, CEO, Gallus Group
“As a Belgian national I will have to get used to no longer being able to visit this event in my own backyard. However, as the current FINAT President, and as an active participant and visitor of the Technical Seminar, I have come to value the city of Barcelona as FINAT’s second home, with meanwhile 10 events that our association has organized there, right across the road from Fira exposition centre. From this experience, I am convinced that Barcelona will be a worthy successor of Brussels. I thank my home town for its hospitality of the international community over the past nearly 40 years, and wish our new hosts from Catalunya all the best in staging Labelexpo Europe for the years to come.” 
Phillipe Voet, President, FINAT
"We have always trusted the Labelexpo team to provide an experience supportive of both suppliers and converters. This shift to a more modern venue with ample services to support our advancing technology needs and room to grow with us as an industry further reinforces that commitment."  
Greg Palm, Executive Vice President, Marketing & Business Development, Mark Andy

“I am very happy with this great news. I think it is right for Labelexpo to change and it gives a sign of novelty and modernisation towards the world of printing, which is constantly changing. I can’t wait to be at Labelexpo in Barcelona, and start a new chapter. See you in Barcelona!”
Nicola Lombardi, Marketing Manager, Lombardi Converting Machinery

"Over the years, we have appreciated Brussels as the location for Labelexpo Europe, and we have held many fantastic events here that will forever be a part of Nilpeter's history. However, sometimes change is necessary, and in a time when customer experience and visitor expectations are constantly being raised, we believe that now is the right time for renewal to continue the development of Labelexpo Europe. We look forward to participating in Barcelona in 2025 and writing the next chapters in the history books".
Jakob Landberg, Sales Director, Nilpeter

“ABG has been a strong supporter of Labelexpo Europe since its earliest days in Brussels, and we have watched the show grow there into the global success it is today. That chapter will come to a close with the move to Barcelona in 2025, which will give the industry a chance to make a fresh start and build on the successful Brussels years. ABG believes this is the correct decision and we are greatly looking forward to presenting our automation solutions and other new developments at the fabulous Fira venue.”
Richard Knight, Chief Executive Officer, AB Graphics

“We're excited that Labelexpo Europe is moving to Barcelona - a modern Expo center in a vibrant European city. We are looking forward to meeting and connecting with our customers and partners across the industry in Barcelona in 2025”
Nataliya Malhanova, Director Innovation & Marketing Communication, Labels and Packaging Materials Europe, Avery Dennison

“When Grafotronic learned Labelexpo Europe will move to Barcelona in 2025, we immediately thought this was a good decision. The Fira exhibition centre provides all the facilities and transport links we need to grow the Grafotronic brand and present our new automated solutions to a global audience. We know the city of Barcelona well and can confirm it is an excellent destination for hotels with great places to network with our customers. We are certainly looking forward to 2025!”
Mattias Malmqvist, Vice President, Grafotronic Printing Machines

“The Labelexpo series of trade shows has been and continues to be the pinnacle event for the label industry each year.  Domino is proud to be associated with these exceptional trade shows, and as Labelexpo Europe continues to grow and expand into new markets, we look forward to being in Barcelona in 2025.”
David Ellen, Global Divisional Director, Domino Digital Printing   

"The relocation of Labelexpo can be the spark to bring a whole new generation on board. The label industry has always been about re-inventing itself with creative solutions – this change should bring an acceleration of new people to the show, a reach into different regional markets, inspiration for new applications and as such fuel growth. It is bittersweet to see a departure from our home country Belgium, who has been home to Labelexpo Europe for almost 4 decades, but this change allows growth and this should be welcomed if the exhibition is to grow to the next level. Barcelona Fira provides all the space and facilities for that to happen, while the city itself is a great destination and major attraction for our global visitors – especially from Latin America.”
Filip Weymans, VP Marketing, Flint Group Digital

"I think Labelexpo Europe 2025 in Barcelona is a great opportunity for the entire European and Mediterranean printing market. A choice that I share and support, which allows Labelexpo to grow further and bring a necessary novelty to the industry."
Marco Calcagni, Sales & Marketing Director, OMET