Amir is a passionate evangelist for digital printing in the labels and packaging industry.

His primary interest is in driving business success for HP’s customers through a combination of technical and commercial innovation.

 

Over the last 14 years he has held various management positions at HP Indigo, specializing in Labels & Packaging, with a special focus on the packaging market. 

 

Amir currently manages HP Indigo’s Flexible Packaging segment in EMEA. Prior to that he was leading HP Indigo’s Labels & Packaging segments globally, driving the entry into the Flexible Packaging market