Adam Robinson

Sustainability and insights manager


Based at Coveris’ industry leading Pack Positive® innovation centre in Leeds (UK), Adam is responsible for the delivering award winning packaging development and creative projects for major international retailers and brands.

Developing and bringing ideas to life through insights and innovation, Adam is also the sustainability expert for Coveris’ Paper division, working with the Coveris Group to support the strategic development of it’s leading No Waste strategy.

Prior to joining Coveris, Adam worked in Australia for packaging and recycling giant Visy and the retailer Coles, where he implemented their first ever sustainable packaging strategy.


Conference: Label Academy master class: sustainable labels and packaging
Session: Understanding sustainability in flexible packaging
Time: Wednesday 13 September 2023, 11:05 - 11:30

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