New labels from Avery Dennison

Posted on 6th August 2011

Avery Dennison’s Curve Appeal system (stand 5A40), featuring Fasson Curvy film, provides labels that can be applied to curved surfaces, creating unique bottles and containers to maximize shelf appeal. A patent pending label design named Shrink PS will also be presented. The new label, pre-applied on a shrinkable bag, does not wrinkle during the shrinking process in heated water, allows superior definition graphics and is water resistant. Avery Dennison will also launch a Global MDO film label with a new adhesive for a no-label shelf-look and high speed manufacturing applications. The conformable film delivers a combination of clarity, conformability, rigidity, sustainability and productivity, says the company.